Foot traffic at Target declined for 10 consecutive weeks amid backlash after company's shift away from DEI policies: Report
The backlash is increasing against Target after the company announced it would scale back its diversity, equity and inclusion programs.
Data from the analytics firm Placer.ai shows foot traffic at Target locations has declined for 10 consecutive weeks.
More than 200,000 people participated in a nationwide boycott against Target .
Target made the announcement in January as other companies pulled back on DEI initiatives after recent decisions by the Trump administration .
